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Articles

3 Key Communications that Drive Customer Pay

There are two constants I’ve found in ​my​ 30-plus years in the auto sales and service industry that have persisted. First, the world is ever changing. Customers, trends, and tastes change. Employees (even entire dealerships) come and go. And technology is constantly evolving. Second, despite this constant change, the auto industry, as a whole, can be stubbornly slow to keep up. When I started in the 1980s, advisors were still using clipboards and hangtags during the vehicle check-in process.
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Sales
Articles

Overcoming Common Barriers to Personalization Technologies

Automation and artificial intelligence technologies are changing the way consumers and dealerships think about auto retail. Consumers prefer dealerships that use these technologies to make the buying process more pleasant and personal. And dealerships want to provide these conveniences to their consumers to stay competitive. It’s a win-win scenario.
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Sales
Articles

Digital Strategies for Lenders – The New Digital Car Shopper

Learn how digital solutions enable shoppers to browse inventory, calculate an affordable payment, apply for credit — even sign contracts — all without leaving their home.
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SalesFixed OperationsMarketing
Videos

Dealer Forward: Maintaining Business Continuity

Today’s Dealer Forward panel discussion is about Maintaining Business Continuity for Dealerships in light of the latest consumer data and economic indicators, especially surrounding social distancing and shelter in place mandates.
Sales
Articles

Moving Forward, Together

It may be that your particular dealership escaped the early part of 2020 unscathed, with little more than limited lockdown measures. That’s lucky, for sure. However, no dealership in 2020 is immune to the changing behaviors of the modern car buyer. How easy are you making it for buyers to find, and purchase, their next car from you?
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Sales
Articles

How Unmatched Integrations Help You Outmatch Your Competition

Anticipation is a big part of auto sales. If you can predict the next big trends before your competition, you can make a lot of money selling cars. Similarly, there’s big value in anticipating your customers’ next moves. Unfortunately, many dealers take a wait-and-see approach with their customers—waiting for them to ask questions, make requests, present problems and show interest in a car.
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Sales
Training

VinSolutions Live Virtual Classes

If you are a VinSolutions customer, click here to sign up for brand new live virtual classes to help you create a successful sales experience for your consumers.
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Sales
Articles

More with Less: Align Teams with Sales Tools & Technology

Dealerships need to add the right talent, tools, and technology to drive your digitals sales strategy to enable better efficiencies for their sales people. Here’s how.
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Sales
E-Books

Sales Playbook

Recent events have abruptly changed the automotive retail industry and customers’ expectations of dealerships. But with change comes opportunity…
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Sales Hub