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Reimagine the Road to the Sale

Keep new processes and customer convenience top of mind.

Recent events have abruptly changed the automotive retail industry and customers’ expectations of dealerships. But with change comes opportunity—the opportunity to show your customers that you’re there to meet their unique needs, whether they’re in the showroom or the living room.

This playbook for moving forward will help you drive a digital transformation in your sales department, with key action items for reimagining your road to the sale, including:

  • Enabling fully remote deals
  • Using data to prioritize leads
  • Making engagement convenient for customers
  • Optimizing your operating model
  • Implementing alternative delivery options

A Playbook to Move Sales Forward

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Sales Playbook

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